Conceptualize, develop and execute brand marketing and product campaigns (ATL,BTL, Digital, social media and influencer)• Ensure smooth timeline of campaign executions• Monitor, analyse campaign performance to improve campaign metrics and developreporting system• Stay current on market trends and competitive activity• Collaborating with different teams such as product marketing, creative, legal, etc.• Overseeing the production of advertisements, promotional materials and campaigns.• Ensuring that messaging and marketing activities are aligned with brand andcompany values.